Retention.
It's a big hairy issue in fundraising - one that's made up of a ton of other big hairy issues: time, money, engagement, productivity, training, management and culture.
Why should you care?
If you lead a nonprofit - money & time (and time is money!).
- According to research by Penelope Burk, it costs a minimum of $127,650 to replace a fundraiser.
- The average tenure of a front-line fundraiser is 2 years, but it takes at least 10 to 12 months for fundraisers to feel up to speed in a new role.
If you're a manager - you have the power!

- 50% of employees who quit cite their manager as the reason.
- Managers account for 70% of the variance in employee engagement. (No surprise: Engaged employees are happier and more productive.)
- In short, great management makes all the difference,
- But, nonprofits provide little to no training for fundraising managers.
If you're a fundraiser - you want to succeed.

- You're driven by meaning & mission.
- You get little to no training....